{"id":6338,"date":"2026-04-10T18:01:07","date_gmt":"2026-04-10T21:01:07","guid":{"rendered":"https:\/\/horizons.fia.com.br\/2026\/?post_type=mp-event&#038;p=6338"},"modified":"2026-05-05T16:14:10","modified_gmt":"2026-05-05T19:14:10","slug":"o-futuro-da-construcao-exige-uma-nova-logica-de-mercado","status":"publish","type":"mp-event","link":"https:\/\/horizons.fia.com.br\/2026\/timetable\/event\/o-futuro-da-construcao-exige-uma-nova-logica-de-mercado\/","title":{"rendered":"O futuro da constru\u00e7\u00e3o exige uma nova l\u00f3gica de mercado"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Hor\u00e1rio: <\/strong>11h10 &#8211; 12h00<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Efici\u00eancia, industrializa\u00e7\u00e3o e adapta\u00e7\u00e3o clim\u00e1tica j\u00e1 s\u00e3o fatores de competitividade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O desafio agora \u00e9 conectar inova\u00e7\u00e3o, financiamento e pol\u00edtica p\u00fablica para ganhar escala.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Palestrantes:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Carlos Borges, VP de Tecnologia e Sustentabilidade.do SECOVI-SP<\/li>\n\n\n\n<li>Rodrigo Goulart, Sec. de Desenvolvimento Econ\u00f4mico e Trabalho Prefeitura de SP\u00a0<\/li>\n\n\n\n<li>Douglas Meirelles, Gerente de Public Affairs e Solu\u00e7\u00f5es Integradas da\u00a0 Saint-Gobain Brasil\u00a0<\/li>\n\n\n\n<li>Patricia Bittencourt, Gerente de Sustentabilidade do SECOVI-SP<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Hor\u00e1rio: 11h10 &#8211; 12h00 Efici\u00eancia, industrializa\u00e7\u00e3o e adapta\u00e7\u00e3o clim\u00e1tica j\u00e1 s\u00e3o fatores de competitividade. O desafio agora \u00e9 conectar inova\u00e7\u00e3o, financiamento e pol\u00edtica p\u00fablica para ganhar escala. Palestrantes:<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_links_to":"","_links_to_target":""},"mp-event_category":[81],"mp-event_tag":[],"class_list":["post-6338","mp-event","type-mp-event","status-publish","hentry","mp-event_category-06-05","mp-event-item"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O futuro da constru\u00e7\u00e3o exige uma nova l\u00f3gica de mercado - Horizons 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/horizons.fia.com.br\/2026\/timetable\/event\/o-futuro-da-construcao-exige-uma-nova-logica-de-mercado\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O futuro da constru\u00e7\u00e3o exige uma nova l\u00f3gica de mercado - Horizons 2026\" \/>\n<meta property=\"og:description\" content=\"Hor\u00e1rio: 11h10 &#8211; 12h00 Efici\u00eancia, industrializa\u00e7\u00e3o e adapta\u00e7\u00e3o clim\u00e1tica j\u00e1 s\u00e3o fatores de competitividade. 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